L'Oréal Group is the world largest manufacturer of cosmetic
and beauty products. It specializes in varied range of beauty products
like hair and skin color, perfumes, hair care and make-up etc. L'Oréal
is headquartered at Paris.
It has endorsed top super models like Jessica Alba, Jennifer Aniston,
Laetitia Casta, Penelope Cruz, Jennifer Lopez, Kate Moss, Aishwarya
Rai for its advertising campaigns. Advertising
punch line: Because you're worth it.
Consumer Products:
L'Oréal Paris
Garnier
Maybelline New York
Softsheen.Carson
CCB Paris